In 2015, Malaysia recorded a total of
RM820 million in revenue from
healthcare travellers. The country is
undertaking aggressive efforts to
increase the number of medical tourists,
particularly from Muslim countries. Last
year alone, Malaysia welcomed some
790,000 tourists and aims to attract up
to a million tourists in 2016. Most of
these medical travellers come from the
Middle East, Africa and other Asian
counties, while a small percentage hail
from the US and Europe, according to
consumer markets consultancy Frost &
Sullivan. A recent report entitled, “
Asia-
Pacific Medical Tourism Outlook
,” found
that the market earned some US$9.6
billion in 2014 and is estimated to reach
US$20.5 billion by 2019, based on an
annual growth rate of 16.3%.
The country was also proclaimed as the
“Medical Travel Destination of the Year”
at the International Medical Travel
(1MTJ) Awards 2015. This showcase
Malaysia’s strong potential for the long
term.
KPJ recognises this opportnities
presented by the Medical Tourism
sector. The Group’s medical tourism hubs
are currently represented by four Joint
Commission International (JCI)-accredited
hospitals, namely the KPJ Ampang Puteri,
KPJ Seremban, KPJ Penang and KPJ Johor
Specialist Hospitals. The JCI accreditation
reaffirm our commitment to patient safety
and the quality of healthcare in the local
and international communities.
Despite recording higher revenue for
this year, the market experienced drop
in the number of patients from Indonesia,
the largest contributor to the MT
division. The reduction is due to the
introduction of the Indonesian health
insurance scheme Jaminan Kesihatan
Nasional (JKN) by Badan Penyelenggaraan
Jaminan Sosial Kesehatan (BPJSK), social
security management agency in the
country.
The Group, together with the Malaysia
Health Tourism Council (MHTC) and the
Malaysia External Trade Development
Corporation (Matrade), has started to
penetrate new markets such as the
Commonwealth of Independent States
(CIS) countries made up of Armenia,
Belarus, Kazakhstan, Kyrgyzstan,
M o l d o v a , R u s s i a , T a j i k i s t a n ,
Turkmenistan, Ukraine and Uzbekistan.
The year under review also saw the MT
division pursuing opportunities in the
Indian sub continent such as India,
Pakistan, Bangladesh, Nepal and Sri
Lanka.
in revenue from
healthcare travellers
RM820
million
Malaysia welcomed
790,000
tourists and aims to
attract up to a million
tourists in 2016
IN KEEPING WITH
KPJ’S FOCUS ON
STRENGTHENING ITS
COMPETITIVENESS
AND ENSURING
LONG-TERM
SUSTAINABILITY,
MEDICAL TOURISM
(MT) CONTINUED TO
BE GIVEN STRONG
EMPHASIS DURING
THE YEAR UNDER
REVIEW
Annual Report
2015
KPJ Healthcare Berhad
115
Dr Shamsul Amri, Gastroenterologist
Specialist - Radio Interview in Dhaka during
Malaysia Healthcare Month
Bangladesh New Year Celebration
